Ep. 54 — Visual Brand Design with Lindsay Williams
In this episode, Amy is joined by her friend and longtime collaborator, Lindsay Williams, a visual brand designer and founder of Lindsay Williams Design. Together, they talk about what a brand really is, why strategy always comes before design, and how even the smallest museums can use their visual brand more intentionally (without a big budget).
Key Takeaways:
Your brand is more than a logo; it’s the full experience.
Consistency builds trust (even when it feels boring).
Strategy should always come before design.
Educating your team protects the brand.
