Ep. 43 — From Idea to Impact - My Business Anniversary Story

In this episode, Amy celebrates the 25th anniversary of her business, Kehs Communications, by sharing her journey “from idea to impact.” She reflects on the stages of her business—idea, independence, inspiration, investment, and impact—and how each phase paralleled shifts in museum communications over the past quarter century. From the early days of websites and email to today’s focus on building community and deeper connections, Amy traces both her own growth and the evolving landscape of museum marketing.

Key Takeaways:

  • Investing in learning makes a difference. Continuing education, whether through research, training, or new tools, helps both individuals and museums adapt and stay relevant in changing times.

  • Building Community is essential for growth. This applies to both your professional career and your museum’s place in the world.

  • Consistency creates impact. Museums don’t need massive budgets to succeed. Reliable, authentic, steady communication is what keeps visitors engaged and coming back.

Links from the Episode:

More Free Resources for Museums:


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Ep. 44 — Growing Up a Museum Kid: Featuring the Kehs Kids

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Ep. 42 — Summer Book Club Wrap Up